The Story Behind the Shop T.K.S Logo After a Rebrand. What does our logo mean to us?
Shop T.K.S rebranded in May 2022 from The Kimono Store. We chose to keep a few certain key iconic parts of our logo such as the dusty rose pink and the main flower. However, it was time for a revamp. What a better way to reintroduce yourself to the world than with a new logo?
Original The Kimono Store Logo: This logo was made by us on a local app. We loved the colour and the flowers and it got the job done for a small business. Especially when The Kimono Store was starting out this was a great way to experiment! It looked great on packaging and still got the point across. However, Shop T.K.S was much more elevated, on brand, and aligned with our vision for the future.
Introducing the new Shop T.K.S logo!
Can you believe the original logo was almost going to be green?🌿 The dusty rose pink colour has always been what The Kimono Store/ Shop T.K.S has been associated with along with a single flower. 🌷The new and improved hibiscus flower with wilted realistic petals is the iconic flower to symbolize Shop T.K.S🌺. The hibiscus flower mean love and the divine feminine. It is most often associated with the goddess of empowerment. That’s what Shop T.K.S is all about! What do you think? It's always scary to rebrand and reintroduce yourself but everyone seems to love it just as much as we do!